82 percent of office workers spend half an hour every day searching for information

Time for a digital spring cleaning: OTRS AG shares five tips that will bring new momentum to dusty operational processes   Spring begins in a few days. Its start inspires us to clean up and bring extra energy to old routines. But order should not only prevail in the home; clean structures, clear insights and efficient processes are also required in the workplace. A survey of 500 employees showed that 82 percent are using half an hour of every workday to search for the information they need to do their jobs. This can be done more efficiently. OTRS shares five tips on how to improve order and efficiency in everyday office life. Structure your communication. Today, there are a multitude of communication channels, so conversations can quickly become unclear. According to the latest OTRS study among 500 employees, over a third of office employees spend one hour a day on sorting their emails. This is where digitally-structured communication via a ticket system hel…
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100 Top Business Books by Women

... in celebration of Women's History Month 2019 The first-annual list of 100 Top Business Books by Women written (in the past 5 years) is finally ready! And my team and I at HER Business Directory Listings are delighted to share it with you. In Celebration of Women's History Month and International Women's Day, we are unveiling our new list of 100 Top Business Books by Women. We thoroughly enjoyed compiling this list and in fact, had quite a bit of help. In addition to our own research and the books we have read, we relied upon our list of connections including social media outreach to learn about great books written by women. We asked women in our Facebook Groups, posted on Instagram, Twitter and LinkedIn.  In addition, during our podcast interviews, we asked the experts which books they recommended... the combined results are listed below. If you are a business owner, or have been thinking about starting a business, a professional who would like to advance your career…
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Is Borrowing from Your 401(k) a Good Idea? Weighing the Pros and Cons

By Charisse Mackenzie It’s nice to have a 401(k), but how helpful or damaging is it to dip into your retirement savings to cover an unexpected expense, to pay down a deluge of debt, or to make a major purchase? Some people borrow from their 401(k) for those reasons and others, such as helping a family member, paying for large medical expenses, funding a business startup or going on vacation. There are pros and cons, and those considering the option need to balance long-term impacts with their immediate needs for tapping into what should be a long-term retirement savings account. “Most financial experts caution against borrowing from your 401(k),” says Charisse Mackenzie (www.saturnwealth.com), a financial advisor. “But they also concede that a loan may be a more appropriate alternative to an outright distribution, if the funds are absolutely needed.” Mackenzie lists a few  of the advantages and the disadvantages of borrowing from a 401(k): PROS No credit c…
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3 Reasons Online Marketplaces Help Small Businesses Choose Health Insurance

By Sally Poblete, CEO of Wellthie

Providing your employees with insurance coverage is one of the best ways for small business owners to support their employees. Employees with health insurance are happier, far more productive in the office, and are more likely to stay at a company if they are satisfied with their current benefits. In this digital age, online benefits marketplaces render finding employee insurance for your employees as modern and straightforward as searching for and buying other high ticket items such as automobiles or homes. There are resources at your disposal should you have any questions throughout the insurance shopping and purchasing process. Below are three reasons online marketplaces help small business owners choose health insurance:

Your Convenience

As a small business owner, you are exceedingly busy and your time is valuable. In a recent Vistaprint survey, small business owners reporte…

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4 Tips to Become the Marketing Queen

A woman-owned business is designed to thrive. As women and small business owners, we have the ability to communicate, and even collaborate, in ways that other businesses might overlook due to their size and leadership. In order to capitalize on this unique stance within the business world, women must utilize all means of communication, which means taking our marketing strategies above and beyond, both online and offline. The two go hand-in-hand, and finding the correct balance - that sweet spot, if you will - is key. Here are four tips to help set you on the right path for becoming the marketing queen of your business. Stand Out! You’ve probably heard this before, but what does that really mean in terms of actually marketing your business? A business card is important, but in a meeting or a large conference, those things get shoved in pockets and briefcases faster than you can say “Call me!” Adding a memorable touch will give clients and prospects a reason to look for you…
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Defining Your Ideal Audience – A Checklist

This checklist is designed to help you remember the important aspects of determining who your ideal audience is. Keep in mind, your individual business may or may not need all of this information. In addition, you may need to add some factors we have overlooked.     Demographics to Know Age Gender Marital Status Household Size Ethnicity Location Occupation Income Psychographics to Know Values Personality Traits Lifestyle Choices Attitude Opinions Interests Goals & Challenges Activities/Hobbies Habits Religious Beliefs Other Things You May Want to Know Their worries or fears Their deepest desires Influencers/mentors they follow How they like to consume information (online, offline, video, written material, etc.) How much time do they have to learn and apply what they are learning? How do they prefer to be contacted? Which brands, products or services do they like most and why? Wher…
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What Matters Most

Values stem from our beliefs and convictions, which then guide and direct our behaviors. They are the essence of who each of us are, the foundation of our unique self-expression. Values help us to act with integrity, and when our life priorities are aligned with our values, we are well on our way to experiencing fulfillment in our lives. Whatever values a person has will help paint the picture of the life that person wants to live. What a person holds up as important on the inside ends up being reflected, just like a mirror, in the physical world around them. But if a person is not living in alignment with their values, a disconnect between who they are on the inside and the life they are living on the outside is then created. This disconnect can easily zap a person’s energy and derail them for their goals and dreams. To take the first step in determining the core values working just below the surface of who you are, take a few minutes to perform the following values ide…
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The Secret Keys of Persuasion

There are the aspects of persuasion that we all like to acknowledge, such as charm, wit, likeability, and agreement. Then there are those that tickle the part of our minds that fears losing out on something.

Those methods fall under the category of “Secret Keys,” because they’re extremely valuable and highly effective, and when you use them well, you can create profoundly positive results for yourself, those you love, and everyone around you.

Here are 3 that you can use almost anytime. 1.     Promise a Secret

People love to know what others don’t. We all love to hear secrets. If you promise to reveal something that was previously hidden, you will capture others’ attention quickly. Then when you give them the bit of secret information, you will have added value to their lives, which brings up our second point…

2.     The Law of Reciprocity

There is something funny that…

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Keep Moving Forward

The world is splitting apart, and young Eep is running toward a new, adventurous life. Every step she takes is perilous and fraught with danger as the earth crumbles all around her. Behind her is the dark cave she’s always called home. Ahead of her is tropical beach that’s just out of reach. Her father shouts, “Don’t go! It’s too dangerous! Listen to your fears!” Meanwhile her new friend, Guy, runs alongside her, telling her, “Keep going. I believe in you. You can do this.” This, of course, simply paraphrases a scene from the children’s movie “The Croods,” but it holds profound truth for us all.

Inside your mind lives the voice of a protective authority figure who wants you to play it safe. You also have an adventurous champion who wants you to go for it. The difference between your life in a dark, musty cave and your life in a lush island paradise is your willingness to keep moving forward.

Here are 3 tricks you can…

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The Boss of You

Throughout your life, many people have tried to shape your values and tell you what to believe, what to think, and what you should hold dear. Most, if not all of these people were well-intentioned, each of them imparting lessons learned through experience, and speaking from their own unique perspective. These people were your parents, your teachers, your spiritual leaders and your friends. Every one of them wanted the best for you…as they saw fit.

Now you’re an adult, and as you’ve probably figured out, nobody is the boss of you except for you. Even if you follow the requests (or orders) of someone you hold to be an authority, you’re doing so because you choose to do so because you respect that authority.

With that understanding, it’s important that you only do or say things that align with your chosen core values, whether those requests come from within, or someone else.

When you run across situations tha…

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Starting the New Year Right – 10 things to do Before Work

As you embark upon a New Year, it is the perfect time to reboot and rewire yourself for optimum success.  Achieving success begins with putting into practice the right habits. Habits that will help you reach your goals and aspire to set more goals that help you stretch and grow.

"Just like you need a good breakfast to fuel your day, you need a plan to fuel your success." Heidi Richards Mooney

In this three part series, I want to share tips that are intended to help you complete your tasks in an organized manner through proper preparation. “Fortune favors the prepared mind”, as Louis Pasteur said, so keep that quote in mind as you peruse this array of pre-work prep tips.

1 Make a list of your tasks for the day.

A simple checklist of the things you need to do can be surprisingly helpful at keeping you on track. Aside from ensuring that you don’t forget to …

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