How Businesses Utilize Social Media to Connect

Chances are if you have been in business more than a day, you are using social med. And in fact, if you are getting ready to launch a new business, you are likely using it.  But are you using it correctly? If you're doing it right, social media is a good way to keep up with public opinion about your business and post regular updates about what's going on. Businesses tend to run the gamut between awesome social media strategy, poor media strategy, and no strategy at all and sometimes it feels like there are more ways to get it wrong than to get it right. If you follow some basic tips, though, you can nail that social media strategy in a way that engages customers in a positive way. Don't ever ignore social media. Whenever someone has a gripe about you and your business, they might tell everyone except you. However, an attentive social marketing strategist can quickly find out what people are saying about the business and respond to it. Coca-Cola is one company that…
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An Astounding Fact

HER Business Directory Listings has worked hard to identify and provide program and service benefits that bring true value to our readers. Here is one of those programs... Here’s an astounding fact: People who read business books make more money — a lot more! (Even in tough economic times.) According to a number of studies, people who read at least 7 business books a year earn over 2.3 times more than those who read only one book per year.* Why? One reason is they have a constant flow of new ideas and strategies they can use to help their careers, their teams and their companies. And isn’t doing everything you can to help your team and your company the best way to not only safeguard your career, but to help it grow? Where can you find a stream of new and practical ideas to drive your success? From the world's top business experts. How? Many of them have written books offering their proven strategies and winning ideas. The problem … Who has time to do …
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134 Grants, Loans and Scholarships for Women

Welcome to HER Business Listings Directory of 134 Grants, loans and scholarships for women resource.  This list has been compiled to help women easily find funding resources without having to do an extensive web search As of publication date, all links have been checked for accuracy. Should you offer grants, loans or scholarships for women or know of additional resources feel free to leave them in the comments section below. Also do let us know if you find any broken links or irrelevant resources. This is a dynamic list and as such will be reviewed and updated for accuracy frequently.   SCHOLARSHIPS & GRANTS FOR WOMEN 1. The  Amber Foundation ~ https://ambergrantsforwomen.com/about-us/ 2. School of Computer Science ~ http://women.cs.cmu.edu/Resources/Funding/ 3. Women's Fund of Central Ohio ~ www.womensfundcentralohio.org/ 4. Scholarships for Mom ~ http://scholarships4moms.net/scholarship-application-for-moms 5. The Asia Foundation ~ http://asiafoundation.…
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Why You Have To Write Your Business Goals Down

The importance of writing your goals down. For one, not doing so makes it easier to forget just how important those goals are. But, there’s a lot more to it and there are some very important reasons why you have to write them down. In this blog post, I’d like to share my thoughts on goal planning and setting with the overall goal being to inspire you to write down your own goals going forward. By the way, this works for any type of goal, not just the business ones. The simple act of setting a goal, even if it’s just in your mind, doubles your chances of success. That’s a pretty big deal in itself, isn’t it? If you take it a step further, and actually write those goals down, you’re 10 times as likely to succeed. Read that last line again please. That’s right…you can increase your chances of making it by 1,000%. That’s mind-blowing. There are a few different mental and psychological processes going on here that start to give us a glimpse into why it is so important and …
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Female Entrepreneurs’ Guide To Success Begins By Taking Care Of Herself

Wouldn’t it be great if you could get through your busy day with a plethora of energy that allowed you to have an active social life at the end of it all? Consider this: you walk into the room, feeling healthy and commanding attention with your high energy levels. Or, you rarely have to take time off from work to contend with the aches of pains of life or some type of sickness. How great would that be if you could do this? How would you feel about life if this happened? It’s imperative to give your body the right kinds of food and plenty of exercise to have these and other benefits. While it seems simple to have the best health and body, it’s not as easy as one would hope! Your business and body are two different entities, and every female entrepreneur should have the right fit for them. • Have you been saying you don’t have time for the gym or exercise? • Are you complaining that you can’t plan a healthy meal when you’re on the go? Believe it or not, you are not a…
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Taking Action – Ten Steps to Move Forward

This is the third article in our series on Taking Action...

Procrastination versus Effective Action

We all know that in order to be successful, we must take action. It’s simple, right? Then why is it so hard to do? Often it's because the tasks are boring or difficult, or something we just don't want to do. So, how do we overcome this? The problem is  that denial won't cause the task to go away. Procrastination won’t make it any easier; in fact, it will make it harder. So what do we do?

Here are a few ideas that can help:

1. Take a look at your thinking. If your mind is full of negative thoughts, you will start to believe that the task is impossible and that it's okay to give up, put it off, or leave it unfinished. Instead of thinking, “I can't do this,” tell yourself, “I will get this done now.”

2. Get to know when you're peak performance time is. Regardless of how you f…

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7 Ways to Stay More Organized at Home and Work

Do you have a problem staying organized and focused? This is an issue for many people today, at home and on the job. Adopt the following 7 practices, tips and strategies, and you will find yourself clutter-free and focused, organized and more productive. 1 - Let Technology Help You There are several applications and pieces of software that can keep you organized at home and on the job. The following apps are some of the most popular for organizing work, handling travel plans, freeing you from text message overwhelm and helping you in other important aspects of your personal and business lives. GroupMe Track My Life Dropbox CamCard Expensify Tripit Hshtags MailTime HabitList IFTTT Toodledo Cold Turkey ProcrasterApp CoSchedule Venmo 2 - List Your Big 3 Every Day Write down your top 3 tasks for the day. Accomplish or complete these first, before you do anything else. You will find your productivity soar, and your organizational skills improve. 3 - Do …
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Web Directories – Free Versus Paid

"You could spend thousands on your website hoping for business. But until someone links to it, your site might as well be invisible, because it will be an uphill battle to get ranked in the search engines." Heidi Richards Mooney Web directories have numerous benefits. Informative decisions must be made when choosing between submitting a site to a paid or free web directory. Whatever your choice, ensure that your website conforms to all required norms: complete, detailed, user friendly, and distinctive. The options are many and stem from two main categories: free directories and paid directories. A free directory is a great way of getting back links. Your site will probably get listed on a PR3 or PR4 page. Sometimes, your site will get listed within a few days otherwise it may even take a month. But it can also happen that the free site never gets around to listing your site. The options in the free category are numerous and one can opt for an open directory project such …
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Women Bloggers to Watch Summer 2018

Today we are starting a new section of HER Business Listings entitled Women Bloggers to Watch. Our goal is to honor at between 15 and 20 women each month so that by the end of the year we will have a list of more than 150 woman bloggers! IF YOUR BLOG IS ON THIS LIST, BE SURE AND GRAB OUR BLOGGER AWARD BELOW TO USE ON YOUR BLOG.  FEEL FREE TO LINK BACK TO THIS POST! Most of the women bloggers to watch that made this list have been blogging for at least 1 year, and we do have some relative newcomers to the world of blogging.  Each blog has a style of its own with substantive content that is both interesting and targeted to specific demographics. This list was compiled by HER Business Listings team.  Our goal is to invite our readers to nominate women for future listings. What type of blogs are we looking for? Blogs about business, life, motherhood, finance, religion, sports, fitness, food, lifestyle, coaching, mentoring, the arts, crafts, wellness, travel, beauty, fashion, writ…
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7 Ideas for Generating More Leads in Your Business

"No matter what business you are in, you need prospects. You need people to market to, in the hopes of turning those leads into customers. Businesses both online and off can benefit from the following 7 ways to generate more leads to fill your sales funnel, build your email list and leverage to turn into cash-paying customers." 1 – Start a Podcast It seems everyone has a blog, but few marketers have podcasts. Video and audio podcasts can engage your audience much better than a text-based approach. 2 – List Your Business on Online Directories A business directory is the perfect online medium to showcase your products and your services 24/7. Find directories that allow a link back to your website.  Post on directories that will share your listing.  Niche directories can be valuable in that they do not typically have millions of listings so you have a better chance of standing out. When others visit the site to list their business, they search the categories that int…
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